They are absolutely not. The employer brand is the brand you create as an employer by managing the process with a strategic and holistic approach that includes your EVP.
To convince your precious target audience to apply for a position in your company, you need to know about a model that describes their relationship stage with your company.
Simon Barrow, the creator of the concept, calls it “employer brand”. He states that employer brand management consists of many aspects and employer branding is one of them...
Per sviluppare una strategia di Employer Brand è necessario dedicare molto tempo per riuscire ad individuare tutti gli obiettivi in base alle singole priorità.
As you develop your employer brand strategy, it can take a lot of time and become frustrating to list and prioritise the things To Do. I want to share a simple step-by-step method...
