Checklist to build an Employer Brand strategy
- 29/09/2021
- Posted by: Ali Ayaz
- Categories: Employer Brand Management, Employer Branding
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Over the past 15 years, I’ve worked on over 200 employer brand projects and coached hundreds of people at the Employer Brand Academy. This gave me a huge opportunity to measure, analyze, and prove the effectiveness of this checklist at scale.
Are employer brand and EVP the same thing?
- 26/04/2021
- Posted by: Ali Ayaz
- Category: Employer Brand Management
They are absolutely not. The employer brand is the brand you create as an employer by managing the process with a strategic and holistic approach that includes your EVP.
What department manages the employer brand?
- 28/02/2021
- Posted by: Ali Ayaz
- Category: Employer Brand Management
The summary: HR is the answer. There is a simple explanation. Since most of the processes to be managed are under the scope of HR, the Human Resources department manages it.
Employer brand and employer branding – are they the same thing?
- 01/02/2021
- Posted by: Ali Ayaz
- Category: Employer Brand Management
Simon Barrow, the creator of the concept, calls it “employer brand”. He states that employer brand management consists of many aspects and employer branding is one of them…
Employer brand ed EVP sono la stessa cosa?
- 25/01/2021
- Posted by: Ali Ayaz
- Category: Employer Brand Management
They are absolutely not. The employer brand is the brand you create as an employer by managing the process with a strategic and holistic approach that includes your EVP.
Employer Brand ed Employer Branding sono la stessa cosa?
- 23/01/2021
- Posted by: Ali Ayaz
- Category: Employer Brand Management
Simon Barrow, the creator of the concept, calls it “employer brand”. He states that employer brand management consists of many aspects and employer branding is one of them…
Come sviluppare una strategia di Employer Brand in 3 passi e ½
- 22/01/2021
- Posted by: Ali Ayaz
- Category: Employer Brand Management
Per sviluppare una strategia di Employer Brand è necessario dedicare molto tempo per riuscire ad individuare tutti gli obiettivi in base alle singole priorità.
How to build Employer Brand Strategy in 3.5 steps
- 21/01/2021
- Posted by: Ali Ayaz
- Category: Employer Brand Management
As you develop your employer brand strategy, it can take a lot of time and become frustrating to list and prioritise the things To Do. I want to share a simple step-by-step method…
Why Employer Brand Projects Get Shelved at Implementation Stage
- 30/10/2020
- Posted by: Ali Ayaz
- Category: Employer Brand Management
You worked hard to define your candidate persona and develop your EVP. Now it’s time to turn your value propositions into a genuine employee experience…